This book is essential for the begginer bloggers as well as intermediate skill bloggers. Quoted from the back cover of the book:
- Choose subject matter that works for you
- Handle technical issues
- Examine different ways your blog can earn income
- Evaluate your blog's success
- Keep content fresh and interesting
- Use your blog to generate income indirectly
Do note that as said by the authors, this is not a get rich quick scheme. So, if you're impatience, this is not really something good for you. It does take time and effort from what I experienced and I am glad the book helped me with various aspects of blogging.